miércoles, 24 de febrero de 2016

Whole Foods Invests in Delivery; College Students Are at War Over Chick-fil-A

Five things to know today.

Happy Wednesday. Now that the annoying made-up holiday that is Valentine's Day is out of the way, it's time for retail stores everywhere to bust out the anthropomorphized rabbits and pastel-colored eggs for the annual relentless capitalization of the religious holiday known as Easter. This year, brace for carrot cake-flavored Hersheys Kisses that almost certainly contain zero actual carrot, as well as Peeps milk in perturbing flavors like orange creme and marshmallow eggnog.

In less tooth-achingly sweet food news today, the world's number one restaurant is headed out on tour again, Chick-fil-A is creating a rift at a midwestern university, Whole Foods is investing in delivery, and OpenTable wants you to open a restaurant. Let's get to it:

— Spain's El Celler de Can Roca, currently ranked the number one restaurant in the world, will once again shutter its restaurant for five weeks this summer to embark on a world tour sponsored by Spanish bank BBVA. This time around, the brothers Roca and their staff will hit London, Hong Kong, Phoenix, San Francisco, and Santiago, Chile to host a series of elaborate pop-up dinners. The tour kicks off in August and will run through early September.

— Whole Foods wants to deliver that organic yak yogurt and $12 carton of strawberries right to your front door. The bourgeois grocer is delving deeper into the delivery biz by reportedly investing in delivery startup Instacart, including a five-year deal that will makes Instacart the exclusive delivery partner for all Whole Foods' perishables. Perhaps the partnership can boost sales for the retail chain, which is in a major slump as other companies elbow their way into the organic and natural grocery market.

— Restaurant reservations platform OpenTable is apparently hoping to foster a new generation of clients: The company just released a guidebook called "How to Open a Restaurant." Penned with the help of SF restaurant consultant Alison Arth, the guide consulted big names such as Danny Meyer's Union Square Hospitality Group and chef Gavin Kaysen; it's got intel on everything from writing a business plan and raising money to hiring a team. OpenTable's also holding a contest for industry professionals who want to open a restaurant; finalists will launch Kickstarter campaigns to fund their dream project, and whoever gets the most funding wins a prize package worth $40K.

— Despite its delicious chicken sandwiches and waffle fries, Chick-fil-A is not welcome at one college in Nebraska: The student government at the University of Nebraska at Kearney has elected not to consider adding a Chick-fil-A to its campus in light of the chain's controversial standpoint on same-sex marriage. That's causing waves in the student body, with some upset that the student government has taken a political stance that opposes their own (and for preventing them from having chicken biscuits for breakfast, no doubt).

— Technically you can have beer for breakfast anytime you want, but your boss might frown upon it. Here's a better way to get your brew on in the a.m.: A San Francisco-based startup is using spent grains leftover from the beer-making process to make granola bars. Called ReGrained, they come in flavors like honey almond IPA and chocolate coffee stout are almost certainly more tasty than gnawing on a slab of reclaimed wood.



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